BCG growth share matrix
Sorts business units by market growth and relative share into stars, cash cows, question marks, and dogs to guide where cash is invested or harvested, but says nothing about authority, structure, or how work is done inside any unit.
Bruce Henderson, Boston Consulting Group, c. 1970
The origin of the framework, as the directory records it. The mark grades the origin, not this page.
Umbrex, BCG growth share matrix
The directory entry this score was read from. Umbrex is a consultancy network; its summary is the reference, not a primary source.
Scored against the twelve cells, it loads two: Strategy and Resources. The other ten it leaves to you. None of Composition, Evidence, or Mastery is among them, which is the usual result in this directory: the questions an agent in the loop raises first are the ones the literature answers least.
This is not a summary of the framework. Umbrex has one; the link under Sources goes there.
Where on the evolution curve does each capability sit, and does that dictate build, buy, or let go?
What is owned, what is rented, and what is summoned only when needed?
